Reed Fansler is a Senior Product Designer working with Microsoft for Startups and C+E Studio. He has over 7 years of experience in industrial and UX design and has worked on everything from lighting control desks for theaters, to smart building kiosks, to vacation rental platforms, to fitness startup streaming sites, and now on to AI tools that help startups launch their ideas and businesses quickly and effectively. He loves the feeling of getting overwhelmed by the details of a new opportunity with a team and then collectively digging their way out towards a better and brighter solution. Outside of work, Reed's primary mission is to get all his friends and family to join him in the great City of Chicago (it's going well!) and to eventually design smart cities and improved civic experiences.